Key Takeaways from the Google Analytics Partner Summit EMEA 2025
Google Analytics is shifting toward AI-driven, cross-channel measurement with unified reporting, real-time insights and enhanced decision-making tools.
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The Power of Customer Data Platforms
Customer Data Platforms consolidate customer data to enable personalisation, boost engagement, and support measurable business growth.
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KINESSO UK&I Shortlisted for Campaign’s Best Performance Marketing Agency
We’re redefining performance marketing in a new era of MAdTech.
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New Research Reveals The Majority of UK Business Leaders See Marketing as a Cost-Centre
Our latest research, The Marketing ROI Rift Study, uncovers a striking disconnect between business leaders and marketers - one that could be costing businesses serious revenue.
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5 Things Modern Writers Can Learn From The TV Series Mad Men
Modern writers can take valuable insights from Mad Men, applying its timeless storytelling techniques to create more engaging content today.
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