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Our Strategy
Personalised performance.
In Paid Social we understand the unique environment of current and emerging Social platforms and how they enable multiple experiences for the people using the app. With our Social Intelligence insights, we able to plan, activate, optimise and measure Paid social campaigns that deliver business impact and growth. We know how to incorporate Paid Social integrate Paid Social strategies with Organic Social strategies, amplifying comms to drive cut through, brand awareness and sales.
Data fuelled Paid Social framework, that drives business outcomes.
Safety:
Leveraging Media Responsibility Index to ensure the platform is Brand safe and suitable.
Platform Selection:
Data driven approach fuelled by consumer behaviour, industry trends and campaign history.
Performance Creative:
We create creatives at scale, personalised to the consumer journey and business objective.
Audience:
we leverage signal-based audience strategies (1PD, HVA, KAS 3PD etc)
Our Tech.
Budget Optimiser
Automated outcome based budget allocation
DXA
Automated auditing of paid social accounts
CAPI Solutions
Secure and reliable data exchange between marketing activities and advertising platforms
Our Solutions
Challenges that we solve.
Holistic Social Strategies
Personalised Performance Creative
Client Results.
20% increase in quality leads
+53% uplift in social revenue YoY
93% increase in social ROI
62% increase in brand awareness
Why KINESSO?
Certified Creative Partner
Certified Media Partner
Award Wining