Our Strategy

Full journey B2B blueprint.

Identify performance gaps in your B2B marketing process and build a roadmap for enhancement. This is done through a deep audit across People, Process, Technology and Capability, leading to a prioritised action plan based on anticipated effort and impact of initiatives, which high-impact, low-effort projects prioritised first.

ValueMapping

Unlock B2B growth through maturity mapping.

B2B_Performance_B2B_Growth

Excellence across B2B People, Process, Technology and capabilities enables high performing Strategy, Brand, Experience and Revenue generation.

Modular process: 1) Stakeholder Identification, Roles and Responsibilities, 2) Discovery and Audit, 3) Gap Analysis and Recommendation, 4) Execution.

Full-funnel ecosystem planning across Demand Creation and Progression and well as integration of all tools and reporting.

Our Tech.

audit
AUDITING
Ecosystem auditing & benchmarking.
globe
GOVERNANCE
Centre of Excellence to drive global consistency.
TRAINING
ABM
Experts in leading industry tools and tech.
audience
AUDIENCE INSIGHT
Integrate Acxiom, 1PD and 3rd party sources via MIE.

Our Solutions

Challenges that we solve.

Conversion-Rate-Optimisation-2
DRIVE MORE DEMAND
Conversion-Rate-Optimisation-
INCREASE MQL TO SQL EFFICIENCY
eCRM
EFFECTIVE ABM
UX-Research2
REDUCE COSTS

Client Results .

Client_logos_AmazonBusiness
-43% CPL
Client_logos_Genpact
+28% Lead Quality
Client_logos_adobe
+87% Lead Volume

Why KINESSO?

500+ GLOBAL B2B & ABM SPECIALISTS
$5.6B GLOBAL B2B BILLINGS
CONSULTANCY & IMPLEMENTATION

Want to get Started?

Contact us now to talk about how we can unlock your performance.

Get In Touch