The Power of Customer Data Platforms
Customer Data Platforms consolidate customer data to enable personalisation, boost engagement, and support measurable business growth.
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How Social Media is Labelling AI-Generated Content
AI content labelling is now the norm across social platforms, with new rules shaping transparency, compliance and how audiences engage with your content.
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How IAB Tech Lab's Updates Shape Video Advertising
Stay ahead in digital advertising with IAB Tech Lab’s latest updates to boost transparency, trust and efficiency in video ads.
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A Combinatory Approach to Audience Marketing
KINESSO blends person-based and geo-based data to help marketers reach the right people in the right places at the right time, making campaigns more effective.
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Uniting Paid and Organic Search for Maximum ROI
Unite paid and organic search to cut waste, boost visibility and drive better results by making data work harder and bringing both sides together.
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